Facebook Challenges YouTube With Licensed Music Videos

Facebook Challenges YouTube With Licensed Music Videos within the US
Facebook on Friday added licensed music videos to the social network within the US, challenging YouTube for the eye of online audiences. Facebook said users are going to be ready to “come together” around official music videos, with the promise of premier content from J. Balvin, Karol G, Sebastian Yatra, and other artists.”With official music videos on Facebook, we’re creating new social experiences that are about quite just watching the video,” music business development vice chairman Tamara Hrivnak and entertainment vice chairman Vijaye Raji said in a web post.”We’ll continue working with our music partners to create unique social experiences and convey music into the ways people connect and share.”

Facebook Music Experience

The Facebook “music experience” was already available in India and Thailand, but is making its US debut this weekend, consistent with Hrivnak and Raji.The roster folks partners included Sony Music Group, Universal Music Group, Warner Music Group, and BMG.Google-owned video-sharing service YouTube boasts quite 2 billion monthly users, many of these people tuning into music videos.

Youtube Premium Content

Subscriptions to YouTube premium content like music are climbing, consistent with recent earnings reports by parent-company Alphabet.Interest in streamed entertainment has surged during the pandemic, as people staying home to avoid the virus address the web for music, films and tv .